Pearl Harbor Memorial PR

December 7, 2009 at 1:08 pm (Uncategorized)

http://www.msnbc.msn.com/id/34299994/ns/us_news-military/

My little sister is a senior in high school, and one of the things she is proudest of accomplishing in her four years therel is heading a club that raises funds to be sent to the Arizona memorial in Hawaii. They have screened different films from different time periods of Pearl Harbor in the school theatre along with a bake sale in which all proceeds go straight to the memorial fund. I think it’s a great idea, but they have had a hard time keeping a constant flow of people each year to the event. Just another example of how major disasters in the United States almost become novelties over a period of time.

I never would have known that the Arizona memorial was having trouble raising funds if my sister had not told me about it. I think that the PR team for the monument needs to market the memorial as much as possible to preserve it. They could definitely do a campaign every year a couple of weeks before the anniversary of Pearl Harbor to have people memorialize the event by sending a small donation to the fund to preserve the Arizona. I think that this would be very successful, especially if the memorial sent back something intrinsic such as pictures of the memorial or something like that as a thank you for supporting them.

But I also think that today should be more than just sending money to memorials or listening to survival stories of veterans. Today is a day to show respect for troops who died in this attack, as well as all other troops who fight for our country every day.

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Greek Law Enforcement PR

December 6, 2009 at 8:27 pm (Uncategorized)

http://www.msnbc.msn.com/id/34298556/ns/world_news-europe/

Extreme riots have broken out in Athens, Greece commemorating the death of a teenage boy shot by police a year ago. Masked youths have been tearing apart the city, attacking police with weapons and storming Athens University to replace the Greek flag with an anarchist banner.

This story brings to light the tough position governments are placed in when dealing with law enforcement PR. I don’t know why the boy was shot and killed a year ago, but the government obviously did not measure public opinion very well when dealing with this issue. Their crisis management team needed to make sure that law enforcement employees were not all lumped together in the same negative light because of one negative situation, which judging by the events a year later, they did not. The government and police PR people needed to make sure that they isolated the event, and had taken every possible step to ensure the public that everything was being done to resolve the situation instead of leaving the public to form their own opinions.

Personally, I don’t care if the shooting was the police officer’s fault or the boy’s fault; there is no excuse for how horribly the rioters are tearing apart the city right now. Over 16 police officers have been injured in addition to several citizens. I don’t see the justification of someone’s death by injuring and possibly killing people who were not attached to the event in any way. These people are just doing their job and trying to keep the peace in the city. It’s irresponsible and juvenile to react this way. It does not honor or bring justice to the boy who died or his family.

I’m interested to see how the riots are resolved and what the government plans on doing to change the negative public opinion concerning Greek law enforcement.

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